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AMAZON E-COMMERCE MASTERY

An Amazon course provides a complete overview of selling on Amazon, including product research, sourcing, listing optimization, and order management. It covers account setup, marketing strategies, and scaling techniques to build a successful online business.

Skills Covered

03

Certification

1

Duration

02 months

Overview

Amazon Course Overview

An Amazon course provides a comprehensive understanding of how to build, manage, and scale a successful online business using the Amazon platform. It is designed for beginners as well as intermediate learners who want to generate income through eCommerce.

Introduction to Amazon Selling

This section explains how Amazon works as a global marketplace. Students learn about different selling models such as FBA (Fulfillment by Amazon) and FBM (Fulfillment by Merchant), helping them choose the right business approach.

Product Research & Selection

Learn how to find profitable products using modern research techniques. The course teaches how to analyze demand, competition, and trends to select winning products with high potential.

Supplier Sourcing & Inventory Management

Students are guided on how to find reliable suppliers, mainly from platforms like Alibaba, negotiate pricing, and manage inventory effectively to avoid stock issues.

Listing Creation & Optimization

This module focuses on creating high-converting product listings. It includes keyword research, SEO optimization, and writing compelling titles and descriptions to rank higher on Amazon search results.

Marketing & Advertising

Learn how to promote products using Amazon PPC (Pay-Per-Click) campaigns and external marketing strategies. The course explains how to drive traffic and increase sales consistently.

Order Management & Customer Service

Understand how to handle orders, returns, and customer queries professionally. This ensures better customer satisfaction and helps in maintaining a strong seller reputation.

Scaling & Automation

Advanced strategies are taught to grow your Amazon business. This includes automation, brand building, and expanding into international marketplaces.

 

What are Key Takeaways?

  • Learn product research, sourcing, and supplier management
  • Master listing creation and SEO optimization for better ranking
  • Gain skills in PPC advertising and marketing strategies
  • Learn how to manage orders, logistics, and customer service
  • Build knowledge of brand creation and scaling strategies
  • Understand legal setup like LLC (USA) and LTD (UK)
  • Develop ability to launch and grow a profitable online business on Amazon
Who Should Attend?

  • Beginners with no prior eCommerce experience
  • Students looking to earn online and learn digital skills
  • Freelancers wanting to offer Amazon services
  • Entrepreneurs planning to start or scale an online business
  • Job seekers aiming to become Amazon Virtual Assistants
  • Small business owners expanding to online marketplaces
  • Professionals seeking an extra source of income

Meet Our Instructor

Skills Covered

Tools Covered

Full-stack Course Syllabus

Class 1: Introduction to E-Commerce & Amazon
  • E-commerce types, platforms vs. marketplaces.
  • Amazon Business Models: Wholesale, Private Label (PL), and Dropshipping.
  • Account Types: Individual vs. Professional (Business) accounts and their limitations.
Class 2: Business Legalities & Investment Planning
  • Capital requirements: How much investment is needed for each model?
  • Legal Basics: Understanding LLC (USA) and LTD (UK) for business.
  • Understanding the Buybox and how Amazon’s algorithm works.
Class 3: Core Product Research
  • Defining Product Research Criteria: Profitability, competition, and demand.
  • Manual Product Hunting: Advanced techniques to find products without relying on tools.
Class 4: Keyword Strategy
  • Keyword Research Criteria: Identifying high-intent search terms.
  • Understanding Keyword Volume and Competition analysis
Class 5: Brand Hunting & Approvals
  • Identifying profitable brands for Wholesale.
  • Professional communication: How to contact brands and secure official approvals.
Class 6: International Supplier Sourcing
  • Finding authentic suppliers and distributors in the USA and UK.
  • Sourcing communication: Negotiation tactics and building supplier relations.
Class 7: Advanced Data Analysis Tools
  • Keepa Deep Dive: Analyzing price history, sales rank, and buybox rotations.
  • Tool Integration: Using Helium10 and other essential tools for market data.
Class 8: Bulk Product Scanning
  • Using ScanUnlimited: Filtering thousands of supplier products to find “Gold” items.
  • Data Interpretation: Making buying decisions based on scanned reports.
Class 9: Branding & Infrastructure
  • AI-Powered Branding: Using AI for brand name selection and identity.
  • Technical Setup: Buying Domain and Hosting for your business
Class 10: Website Development
  • WordPress Training: Creating a professional brand website (Essential for Brand Registry).
  • Finalizing the site structure and professional email setup.
Class 11: Amazon On-Page SEO (Phase 1)
  • SEO Part 1: Strategic Title optimization.
  • SEO Part 2: Writing high-converting Bullet Points with keyword integration
Class 12: Amazon On-Page SEO (Phase 2)
  • SEO Part 3: Professional Product Descriptions and storytelling.
  • SEO Part 4: Backend Search Terms and Indexing for maximum visibility.
Class 13: Seller Central Operations
  • Account Walkthrough: Step-by-step account creation process.
  • Listing Management: Creating Wholesale and Private Label listings
Class 14: Content & Account Health
  • A+ Content (EBC): Designing enhanced brand content for higher conversion.
  • Promotions: Creating Coupon codes and maintaining Account Health metrics.
Class 15: Logistics & Advertising (PPC)
  • Shipment Creation: FBA workflow, labeling, and logistics management.
  • PPC Mastery: Running and optimizing Amazon Advertising campaigns
Class 16: Business Legalities & Final Project
  • Company Formation: Detailed process of LLC (USA) and LTD (UK) formation.
  • Final Project Presentation + Live Q&A Session

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